Emerce Retail Europe

Customer journeys, a pragmatic approach

40 minutes
Jerome Orlemans Marlies Dekkers

A pragmatic approach in setting up crm-based customer journeys in the luxury lingerie & swimwear industry.

Jerome Orlemans

Jerome Orlemans

Marlies Dekkers

Since 1996 Jerome has been setting up and rolling out online and omnichannel marketing & sales strategies. As from 2014 he’s responsible for digital transformation at marlies|dekkers. ¬†

Marlies|dekkers is a pioneer in luxury lingerie and swim wear. Giving women, around the globe, self-confidence to have the courage to follow their own path in live.