Emerce Retail Europe

Uber yourself or you get Kodak’ed

14:20 25 minutes presentation Stage 4
Michael Türk Spryker Systems

A good positioning today isn’t a guarantee for tomorrow’s success. A rapidly changing e-commerce market needs a digital DNA at the core of its business model and short response times to customers’ fast changing needs. Michael Türk will look at Uber ‘s digital DNA to analyze their success factors, map them at retailers’ needs and explain how projects like these take modular e-commerce technology to implement.

Michael Türk

Michael Türk

Spryker Systems

Michael Türk is one of the few digital experts who comprise technical and business know-how on a practical and academic level. How to apply Spryker Commerce OS as technical platform of e-commerce business models and architectures is at the core of his work at Spryker.

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