Lluis Martinez-Ribes - ESADE

Associate Professor

Lluis Martinez-Ribes has a passion to innovate in retailing and marketing using strategic neuromarketing. The aim is to substantially improve customers' quality of life. By doing so, companies obtain customers preference.

Martinez-Ribes practices innovation through strategic neuromarketing both in academia (ESADE Business School Associate Professor) and in consulting.

  • Neuromarketing and m-commerce. How apps may please the human brain.

    Wed 5 November 2014 @ 11.40u